Dinmore Avenue Speed Cushions - Blackpool Case Study
Rosehill Highways
Case Study
Speed Cushions
Dinmore Avenue Speed Cushions - Blackpool Case Study
Blackpool, United Kingdom

Dinmore Avenue Speed Cushions

Rubber speed cushions replaced failed asphalt humps on a 20mph residential street near schools and a health centre.

LocationDinmore Avenue, Blackpool
ClientBlackpool Council
InstallerRosehill Highways
ProductsSpeed Cushions

The Challenge

Dinmore Avenue serves a primary school, health centre, and various shops, with high volumes of pedestrian traffic including young children and elderly residents regularly crossing the road Existing asphalt speed humps had failed due to degradation and no longer influenced driver behaviour, with vehicles continuing to exceed the 20mph speed limit The street required complete resurfacing, necessitating a traffic calming solution that could be easily relocated during road maintenance work Any solution needed to minimize disruption to this busy route serving essential community services

The Solution

Install surface-mounted one-piece rubber speed cushions three abreast at regular intervals along Dinmore Avenue to create consistent speed enforcement throughout the length of the street Utilize speed cushions manufactured from recycled rubber with a unique underside profile that moulds itself to the road surface without the need for excavation, cutting, or road surface preparation Implement a rapid installation process where each cushion can be completed in less than 30 minutes by a two-man team, requiring only one lane to be closed at any one time while allowing traffic to continue flowing Fix the speed cushions directly to the road surface using industrial-grade fixings, allowing them to be removed and relocated if required during future road maintenance or resurfacing work

<30min
Install Time
20mph
Target Speed
100%
Recycled Rubber

Results

  • The complete installation scheme was completed on time and within the allocated budget, with minimal disruption to local residents and services
  • Local residents and council monitoring report that significantly more vehicles are now respecting the 20mph speed limit, with observable reductions in speeding behaviour
  • School pupils and local residents report feeling safer and more confident when crossing Dinmore Avenue, particularly during busy school drop-off and pick-up times
  • The speed cushions have proven highly durable with minimal maintenance requirements, maintaining their effectiveness over time without the degradation issues seen with previous asphalt humps
Dinmore Avenue Speed Cushions - Blackpool Case Study
Dinmore Avenue Speed Cushions - Blackpool Case Study
Dinmore Avenue Speed Cushions - Blackpool Case Study